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The Most Expensive Chinese Movie Ever Made Flopped So Hard It Was Pulled After 2 Days
A lot has been made in recent years about just how important China's movie business is becoming. However, growth like that is bound to come with its own growing pains. In this case, China has apparently found itself with its first big-budget box office flop. A film called Asura, which is reported to be the most expensive movie in Chinese history had such a bad opening that it's already been pulled from theaters.
Asura is a Chinese fantasy epic that is reported to have cost $110 million to produce. Unfortunately, the movie only succeeded in bringing in a minuscule $7.1 million in ticket sales over its opening weekend. This led the producers to take the drastic measure of pulling the movie from theaters on Sunday evening.
Asura is based on ancient Tibetan mythology and was expected to be the first in a fantasy franchise, something akin to China's Lord of the Rings, but certainly, that entire plan is on hold at best, and more than likely completely scrapped.
While China is a nation that, on more than one occasion, has lifted western films that looked like bombs and helped their global box office recover, it turns out China can make movies that bomb just as hard. It's probably something of a filmmaking rite of passage to make a really expensive movie that nobody wants to see. Some of Hollywood's greatest filmmakers have done it on one occasion or another. It's certainly no indication of the film's actual quality or the state of the Chinese film industry.
The exact reason that Asura has performed so poorly isn't clear. According to The Hollywood Reporter, producers believe there has been a coordinated campaign to tank the film's reviews. China has online sites similar to Rotten Tomatoes or Metacritic, and just as there have been times when it appears that internet trolls have attempted to artificially drop review averages here, it seems the same thing can happen in China. Regardless of the state of review scores, it appears the film just didn't have the necessary audience interest going into its release.
It also had significant competition from a pair of Chinese films. Dying to Survive had been released the previous week and was already a solid hit that drew significantly in its second weekend. Hidden Man is the new movie both directed by and starring Jiang Wen, known to western audiences as Baze Malbus from Rogue One: A Star Wars Story, which was much more highly anticipated by audiences.
It seems that even in a country the size of China you can't always get enough people interested in your movie to make it a success. It's a lesson we know well on this side of the ocean.
The movie was only released in December, so it's hard to say how it will perform overall, but Deadline posited that the movie stands to lose over $100 million. Visit INSIDER's homepage for more. Read more: 21 movies that made the most money this year; 50 classic films that flopped when they were first released
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WatchMojo ranks another top movies that bombed so hard they had to cancel the sequel. Watch more movie content here: Top 10 Movies That Are Better Than Best Picture Winners -
The Most Expensive Chinese Movie Ever Made Flopped So Hard It
That something came to light a few movies later. It continued on for movie after movie until the public figured it out and just couldn't take it anymore; Steven Seagal is a horrible actor. He tried to come across as a bad ass (which he is) but he tried way too hard to get it across and it made him look weak on screen.
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If Black's record-setting paycheck made headlines, so did the movie: the production became one of the most notoriously difficult ever, and the film flopped at the box office. 12 Butch Cassidy & the Sundance Kid
Another Top 10 Movies That Bombed So Hard They Had to Cancel
Because the films on the list have been released over a large span of time currency inflation is also a factor that must be considered, so the losses are adjusted for inflation using the United States Consumer Price Index to enable a fair comparison. Some films on this list grossed more than their production budgets yet are still regarded as flops.
Due to the secretive nature of Hollywood accounting it is not clear which film is the most expensive film ever made. Pirates of the Caribbean: On Stranger Tides officially holds the record with a budget of $378.5 million, while The Hobbit trilogy stands as the most expensive back-to-back film production with combined costs of $623 million after tax credits.
Can China's Pricey Flop 'Asura' Be Rereleased Successfully
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It usually works out in the end, since movies also make a staggering amount of money, but not all movies are so lucky. Here are some of the most expensive movie flops in the history of cinema
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Chinese fantasy epic Asura now ranks among the most notorious big-budget flops ever. Produced for $113 million (750 million yuan), it was China's most expensive movie ever made, involving some 200
The most expensive movie flops in history - looper.com
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